Web Impakt is a professional web development company that offers custom application development, custom website design and ecommerce solutions.

Idaho Falls Web Design - Beat your competition

May 13th, 2008

Idaho Falls has a lot of holes to fill when it comes to websites. I am always surprised when I am looking for a new product or service and can’t even find ONE website in Idaho Falls representing these types of companies.

Let me give you an example. I was searching for a plumber to come and fix a clogged toilet. I pull up Google and type in “Idaho falls plumber.” The standard list of phone book entries appears and clicking on each link takes me to their address and phone number but not a single one has a www address listed.

Imagine the swaying power a plumbing company could have over a potential consumer. If I would have found one plumber, with a website that had information that I needed, I would have called them.

I assume some plumber in Idaho Falls has a website, they just aren’t listed in the first ten search results. If that is the case, the website isn’t being as effective as it could be.

Web Impakt can help you optimize your current website to achieve better search engine results. Web Impakt can also help these types of businesses in Idaho Falls that are just waiting for a website to top the search list.

Other types of businesses in the Idaho Falls & Ammon area that does not appear to have a website yet:

Idaho Falls Vet – only has one
Idaho Falls Handy Man
Idaho Falls Heating
Idaho Falls Rain Gutters
Idaho Falls Mechanic
Idaho Falls Tanning

Get the competitive edge over your competition today and lets get a website up and running that dominates the local search engine area.

Google Sandbox Effect

May 5th, 2008

The Google sandbox effect is the theory that Google will not index new websites until they have proven their viability for a certain number of months. Therefore, a site in the sandbox when it is new and does not rank for keyword phrases that are NOT competitive like a company name.

According to this article at seochat.com, not all search engine optimization professionals blame the Google sandbox effect for slow indexing sites. These professionals believe that it is the Google indexing algorithms that produce this effect.

This “How to beat the Google Sandbox” article at seomoz.org details the sandbox effect and offers some suggestions on how to get out of it.

Wordpress Setup

April 29th, 2008

Wordpress is an amazing piece of software that allows everyday users create and update their own blogs. There are hundreds of plugin’s and options available that it is easy to get lost in all of the options. In my opinion, the necessary steps should be taken to achieve the best results when installing Wordpress.

1. Install Wordpress by going to http://wordpress.org/download/

Installing WordPress will walk you step by step through this simple installation.

2. Change the custom structure of your permalinks.

3. Install Akismet

Akismet checks out all of the comments posted on your blog and determines if they look like spam or not. You have to sign up for Wordpress and receive a WordPress.com API key for it to work.

4. Install Enforce www. Preference

This article by dailyblogtips.com explains why this is important.

After performing these four steps you should be on your way to SEO friendly blogging.

Custom Web Application for your Small Business

April 27th, 2008

There are many benefits to creating a custom web application for your small business. The number one reason is that it will save your small business time and money. Creating custom web applications for your business will enable you move your small business ahead.

Does your small business manually perform any of the following tasks by hand on paper:

Tracking inventory
Tracking customer information
Data entry and re-entry
Employee schedule

There are many small business processes that a custom application would streamline. Web Impakt is will create custom software that is specifically priced to small business. We provide software solutions that are customized for your small business needs and processes.

RSS Feeds Explained

March 18th, 2008

RSS stands for Really Simple Syndication. RSS is used to publish frequently updated content like your favorite blog or news site. Signing up for an RSS feed of a website blog, forum or article feed allows you to scan the headlines for items of interest. This means you get up to the minute feedback from your favorite Idaho Falls based websites and national websites.

popular feed icon

Microsoft’s latest version of Internet Explorer (IE 7), has built-in support for RSS feeds. Press CTRL+Shift-J to open IE’s Feeds Center. This article from Microsoft.com walks you through all the information about IE7’s RSS Feeds feature.

A wide array of feed readers are available. Check out this article from crn.com, it shares the pro’s and con’s of the web’s most popular feed readers.

Then number of websites offering RSS feeds is growing rapidly. Stop wasting time checking all your favorite sites and blogs for updates just sign up for their RSS feeds!

Open Source Software

February 19th, 2008

One very important tool that Web Impakt uses is open source software. Open source software is software that can be freely given away. The source code for the program is available so other programmers can access it and make changes. This means that Web Impakt can use an open source shopping cart program like OSCommerce and modify it to meet our customer’s requirements. It saves our customers money because Web Impakt doesn’t have to take the time to program credit card processing, reports, item storage etc.

The greatest benefit of open source software is the fact that the solutions created under the open source model may not have been possible under the conventional software creation paradigm. Programmers from around the world put their heads together to create robust and innovative code.

This article on CNET.com is summed up in it’s title: Any CIO not using open source “should be fired”: a conversation with CIOs. Web Impakt believes that as well. Most of our dynamic web programs and websites are all built on the LAMP frame work.

LAMP is an acronym for a solution stack of open source software including the following open source pieces:

Linux – An open source operating system
Apache – The most popular HTTP server on the World Wide Web
MySQL – A database management system with over 10 million users
PHP – A server-side scripting language

Web Impakt utilizes the LAMP framework to deploy inexpensive, reliable and scaleable software solutions.

Web 2.0

January 31st, 2008

The latest web design buzz word is “Web 2.0.” What does it mean?  Basically, Web 2.0 is the second generation of web development.  Wikipedia explains the mouse1.jpghistory here.  A Web 2.0 website allows for a rich user experience including: blogs, pod casts, wiki and feeds.  Web 2.0 uses technology like Ajax to make an internet application perform like a desktop application.To design a site with Web 2.0 in mind,   the navigation must be simple and the design must be clean and uncluttered.   A bold logo and strong colors are usually incorporated into a Web 2.0 web design.   This  fontshop.com article displays some of the latest in Web 2.0 logo design.   

Here is a Web 2.0 how-to design guide , that will walk you through even more details about how to achieve a Web 2.0 look and feel.

Web Impakt strives to keep up with the latest technology.  Contact us today to update your old website to Web 2.0.

Successful Online Forum

November 30th, 2007

  Similar to the literal definition of a forum “A public meeting or assembly for open discussion” a web seiforum.gifforum is “A web site that allows for individuals to meet for open discussion.”  Web Impakt has created many forums. 

The Southeast Idaho Singles forum posts many announcements and allows singles from the Idaho Falls area to meet.   

Web Impakt has also created a very successful form for our client Bradley chiefs.gifBusiness Group.  The Chiefs Network Forum is only for invited users but has over 600 registered members.

Creating a successful online community takes a lot patience and hard work.  Some successful forums include  Gamespot forums, Reality TV World Forum and Small Business Forum.

Here are a few hints to create a successful forum:

  • Be an expert on the forum topic.   Make significant and original posts.
  • Find a group of people to start the forum with you.  It is difficult to create interest if you are the only one posting.
  • Create a newsletter or mailing list.  If there is interest in the newsletter, switching over to a forum will be easy.

Hackers vs. Software Programmers

November 5th, 2007

If there is one thing I’ve learned from movies, it’s that hackers are really cool.  Swordfish, The Matrix, heck, even that little blonde girl in Jurassic Park have shown me how little I actually know about computers.  With just a few keystrokes, these cyberpunks are able tcomputerhackero sneak into a top-secret pentagon database, or reposition a satellite, or write a virus that will bring down the shields of an aggressive alien species bent on destroying the human race.  I must not have signed up for those classes in college, because I have absolutely no idea how to do any of that, and if I attempted to do it I am pretty sure it would take me more then three lines of code to accomplish it.

I’m sure that any of you who are searching for a software developer are looking for somebody who is a bit of a hacker.  After all, they are quick, clever, cool, and if movies can be believed, a lot of them are incredibly good looking.  I doesn’t matter if you want a simple website or a complicated application, the notion of a hacker working at his computer around the clock to deliver your code cheaply and quickly is a irresistible temptation.

But instead of talking about software development, let’s talk about construction for a moment.  Let’s say that you have decided to have a house built.  You have a pretty good idea of what you want your house to be, so you give this description to a general contractor, who says that he can build this house for you in less time and at a lower cost then any of the other generals that you’ve talked to.  That night at midnight he’s at the lot with a couple of 2×4s and a hammer, framing your new home.  He has no blueprints, no detailed design, no idea of the local building codes or zoning laws.  He has no idea what you want aside from your vague description of what you wanted the house to be.  He doesn’t even have a good idea of how he is going to get the job done.  He’s finished framing the house by the time he realizes that he forgot to pour a foundation.  He hangs the dry-wall before he remembers that he needed to wire for electricity.  Now your house is done, and it’s not really want you were looking for.  It doesn’t look at all like you envisioned, there are rooms that you can’t figure out how to get into, most of the corners are not square, when you turn on lights, other lights turn off.  You’ve had some people come in to address the problems, but there are no plans or documentation as to what your contractor did, and since he was flying by the seat of his pants, nothing is easy to fix.

It’s not a pleasant outcome, but you probably weren’t surprised that it turned out this way.  After all, before you start building a house you need a blueprint, materials, a schedule and a plan of how you’re going to get the job done.  Everybody knows this, and nobody would hire a contractor who didn’t do these things, because after all, they aren’t “professional.”

Software engineering is just as difficult as building a house, probably more so.  After all, when a programmer is writing software, they are often times doing something that has never been done before.  I mean, if it had been done before, wouldn’t you just purchase the software and not hire somebody to program it?  Not only that, but software projects can be extremely expensive.  I’ve seen software that has cost as much money to develop as a beachside house in Malibu, with a lot of the money being eaten up by mistakes, mismanagement and miscommunication.  Even something as simple as a static website needs a great deal of design.  It would be pretty frustrating to spend the money having somebody develop your website only to realize upon it’s completion that the developer didn’t understand exactly how you wanted it to look and function.

The MacGyver Spreadsheet

October 30th, 2007

nailclippers.jpgMacGyver was known for using simple everyday items to solve difficult problems.  For example, MacGyver might use a paperclip, Dixie-cup, lighter fluid, and toenail clippers to create a highly effective booby trap.

Many Web Impakt clients find resourceful ways to solve complicated business problems and processes.  A popular “everyday” item to help them is Microsoft Excel.   Excel, for those of you who just use your computers to read blogs, is a spreadsheet program.  When it was designed, the idea behind it was that it would be used to manage and organize columns of numbers, but Microsoft probably didn’t realize how many MacGyvers had purchased this application, and all of the amazing things they would end up doing with it.  If MacGyver had decided to work at a desk instead of being a troubleshooter for the Pheonix Foundation I’m sure Excel would be his favorite program.    

MacGyver Spreadsheet users set up complicated formulas and color schemes and enter in numbers in just the right way that will allow them to retrieve the desired results.  This works for a while but in time usually becomes too complicated and time-consuming, not to mention the fact that it can be virtually impossible for somebody else to use a spreadsheet without a decoder ring!  That’s where Web Impakt steps in.  We have taken dozens of situations like this and created simple cost effective online programs that will allow our customers to do minimal data entering to receive desired results.  Not only that, but our clients can access these applications anywhere there is an internet connection. 

Contact Web Impakt today for a free quote on what it would take to turn your MacGyver Spreadsheet into a simple, cost-effective, online application.